News and Tips / January 2008 Yahoo! Search Marketing

The Three Biggest Mistakes in Search Marketing
Veteran search marketer Mike Moran identifies a trio of potential landmines—avoid them at all costs
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What Quality Index is... Not
When defining a thing, sometimes it helps to start with what it is not––so here's what your quality index is NOT.
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The Year in Review
A quick recap of some of 2007's top posts from our blog
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Predictions for 2008
The "YaHal-9000" offers 7 guarantees for the new year
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Free Search Marketing Webinars
A new batch of webinars will cover a variety of topics between January 15 and February 5
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The Tool Box

This month's top FAQs:

Get 2008 off to a great start by visiting the Yahoo! Search Marketing Help Center, where you'll find enlightening articles, informative overviews, FAQs, tutorials and more.

Stories from around the online marketing world:
Learning From the Presidential Race in Your Inbox - ClickZ
What Was the Most Improved PPC Program in 2007? - Search Engine Roundtable
3 Tips for In-House Search Engine Marketers - johnwellis.com

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